Terms and conditions

1. About us

Simple Sustenance is owned and operated by NK Digital Limited (“Simple Sustenance”, “we”, “our” or “us”).

Throughout these Terms:

• “you” means the individual using the Service;
• “user” refers to any person accessing the Service;
• “subscription” means any paid access to premium features;
• “content” includes recipes, articles, graphics, meal plans, shopping lists, software, images, videos and all other material made available through the Service.

If you need to contact us, please use:

• Support: support@simple-sustenance.com
• Privacy enquiries: privacy@simple-sustenance.com
• Website: https://simple-sustenance.com

2. Eligibility

To use Simple Sustenance, you must:

• be at least 16 years of age;
• have the legal capacity to enter into a binding agreement;
• comply with these Terms;
• provide accurate registration information.

If you create an account on behalf of another person or organisation, you confirm that you have the authority to do so.

We reserve the right to refuse access to the Service where we reasonably believe these requirements have not been met.

3. Changes to these Terms

We may update these Terms from time to time.

Reasons for updating these Terms may include:

• introducing new features;
• changes in legislation;
• security improvements;
• operational changes;
• updates to subscription services;
• improvements to the Service.

Where changes materially affect your rights or obligations, we will provide reasonable notice through the website, mobile application or email where appropriate.

The latest version will always be published on our website.

Your continued use of the Service after revised Terms become effective constitutes acceptance of the updated Terms.

4. Your account

Creating an account allows you to access personalised features including:

• meal planning;
• shopping lists;
• recipe saving;
• favourites;
• subscription management;
• synchronisation across supported devices.

When creating an account, you agree that:

• all information provided is accurate;
• you will keep your details up to date;
• you will not impersonate another person;
• you will maintain the confidentiality of your password.

You remain responsible for all activity carried out through your account.

If you believe someone has accessed your account without permission, you must notify us immediately.

We may suspend access while investigating suspected unauthorised use.

5. Account security

Protecting your account is your responsibility.

You should:

• choose a strong password;
• avoid reusing passwords from other websites;
• keep login credentials confidential;
• log out from shared devices;
• notify us immediately if you suspect unauthorised access.

Although we implement appropriate security measures, no internet-based system can guarantee complete protection against every possible security risk.

6. Subscriptions

Certain features of Simple Sustenance require an active paid subscription.

Subscription options may include:

• monthly plans;
• annual plans;
• promotional offers;
• free trials where available.

Available subscription plans, pricing and included features are displayed before purchase.

Subscription prices may change from time to time.

Any price changes will apply only to future billing periods unless otherwise required by applicable law.

7. Purchasing subscriptions

Subscriptions may be purchased through:

• the Simple Sustenance website;
• Apple App Store;
• Google Play.

The payment provider responsible for processing your payment depends on where your subscription is purchased.

• Website subscriptions are securely processed through Stripe.
• App Store purchases are processed by Apple.
• Google Play purchases are processed by Google.

Your purchase is also subject to the applicable payment provider’s own terms and conditions.

8. Automatic renewals

Unless cancelled before the end of the current billing period, subscriptions automatically renew.

By purchasing a subscription, you authorise the relevant payment provider to charge the applicable subscription fee at each renewal.

Renewals continue until cancelled.

You remain responsible for ensuring that your payment method remains valid.

Failure to process payment may result in suspension or termination of premium features.

9. Free trials

From time to time, we may offer free trials or promotional subscription periods.

Unless otherwise stated:

• free trials are available only to eligible users;
• only one free trial may be permitted per person or household;
• the trial automatically converts into a paid subscription unless cancelled before the trial expires.

We reserve the right to modify or withdraw promotional offers at any time.

10. Cancelling subscriptions

You may cancel your subscription at any time.

Cancellation prevents future renewals but does not normally affect the remainder of your current subscription period.

Website subscriptions purchased through Simple Sustenance may be cancelled through your account settings.

Subscriptions purchased through Apple App Store or Google Play must be cancelled using the relevant app store’s subscription management tools.

Deleting your account does not automatically cancel an active subscription.

Users remain responsible for cancelling subscriptions through the appropriate billing platform before deleting their account.

11. Refunds

Refunds are governed by our separate Refund Policy.

Where subscriptions are purchased through Apple App Store or Google Play, refund requests must normally be submitted directly to the relevant app store.

Website subscriptions processed through Stripe may be eligible for refunds where required by applicable consumer protection legislation or where we determine that exceptional circumstances apply.

Nothing in these Terms limits any statutory consumer rights that cannot lawfully be excluded.

12. Service availability

We aim to provide a reliable and high-quality service.

However, we do not guarantee that the Service will always be available without interruption.

From time to time, access may be affected by:

• maintenance;
• software updates;
• security improvements;
• hardware failures;
• internet connectivity issues;
• third-party service interruptions;
• circumstances beyond our reasonable control.

Where reasonably practicable, we will seek to minimise disruption and restore normal service as quickly as possible.

Temporary interruptions do not normally entitle users to refunds or compensation except where required by applicable law.

13. Future improvements

Simple Sustenance is continually evolving.

We may introduce:

• new recipes;
• additional meal-planning tools;
• AI improvements;
• accessibility enhancements;
• subscription tiers;
• integrations;
• mobile features;
• website improvements.

We may also discontinue or modify features where necessary for operational, security or commercial reasons.

Where changes materially affect paid subscribers, we will provide reasonable notice where practicable.

14. Acceptable use

Simple Sustenance is intended to provide a positive, safe and enjoyable experience for everyone.

When using the Service, you agree to use it lawfully, responsibly and in accordance with these Terms.

You agree that you will not:

• use the Service for any unlawful purpose;
• interfere with the operation or security of the Service;
• access another user’s account without permission;
• impersonate another person or organisation;
• submit false or misleading information;
• attempt to bypass authentication or security measures;
• distribute malware, viruses or other malicious software;
• use automated software or bots to access the Service without our written permission;
• scrape, harvest or systematically collect content or data from the Service;
• interfere with another user’s enjoyment of the Service;
• use the Service in any manner that could damage our reputation or the reputation of our users.

Failure to comply with this section may result in suspension or termination of your account.

15. Prohibited activities

Without limiting the general obligations above, you must not:

• reverse engineer, decompile or disassemble any part of the Service except where permitted by applicable law;
• attempt to discover source code;
• interfere with servers or networks used to operate the Service;
• conduct penetration testing without our prior written permission;
• overload or disrupt the Service through excessive automated requests;
• circumvent subscription controls or payment mechanisms;
• create multiple accounts to obtain repeated free trials;
• use stolen or fraudulent payment methods;
• reproduce substantial portions of our content without permission;
• use our branding, logos or trademarks in a misleading manner;
• encourage others to breach these Terms.

We reserve the right to investigate suspected misuse and cooperate with law enforcement where appropriate.

16. Artificial intelligence

Some features of Simple Sustenance use artificial intelligence (“AI”) to generate personalised meal plans, shopping lists, recipes or recommendations.

These features are intended to assist users by providing convenient suggestions based on the information they choose to provide.

Although we continually improve our AI systems, you acknowledge that:

• AI-generated content may occasionally contain inaccuracies;
• recommendations may not be suitable for every individual;
• recipes or ingredient suggestions may not always reflect local availability;
• nutritional information may vary depending on ingredients and preparation methods.

AI-generated content should be treated as guidance only.

You remain responsible for reviewing any recommendations before relying upon them.

17. Health and nutrition disclaimer

Simple Sustenance provides educational information relating to food, nutrition, recipes and meal planning.

The Service is not intended to provide:

• medical advice;
• nutritional therapy;
• diagnosis;
• treatment;
• healthcare services;
• emergency advice.

Nothing within the Service should be interpreted as a substitute for advice from a qualified doctor, registered dietitian, pharmacist or other appropriately qualified healthcare professional.

If you:

• have food allergies;
• have medical conditions;
• are pregnant or breastfeeding;
• have an eating disorder;
• require specialist dietary advice;
• take medication that may interact with certain foods;

you should seek appropriate professional advice before making dietary changes.

You remain responsible for checking ingredient labels, allergens and nutritional suitability before preparing or consuming any recipe.

18. Allergies and dietary information

While we make reasonable efforts to provide helpful meal planning and recipe suggestions, we cannot guarantee that recipes will be free from specific allergens or suitable for every dietary requirement.

Ingredient manufacturers may change formulations without notice.

Cross-contamination may also occur during food production or preparation.

Users with allergies or medical dietary requirements should always:

• read product labels carefully;
• verify ingredients independently;
• seek medical advice where appropriate.

Simple Sustenance accepts no responsibility for allergic reactions arising from reliance on recipe recommendations.

19. User-generated content

Certain areas of the Service may allow users to submit or upload content.

Examples include:

• reviews;
• comments;
• ratings;
• photographs;
• feedback;
• support requests.

You remain the owner of content that you create.

However, by submitting content through the Service, you grant NK Digital Limited a worldwide, non-exclusive, royalty-free licence to:

• host;
• store;
• display;
• reproduce;
• adapt;
• publish;

that content solely for the purposes of operating, improving and promoting the Service.

This licence ends when the content is deleted, except where retention is required for legal or operational reasons.

20. Content standards

Any content submitted by users must:

• be accurate to the best of your knowledge;
• comply with applicable law;
• respect the rights of others;
• avoid offensive, abusive or discriminatory language;
• avoid harassment or intimidation;
• avoid unlawful, defamatory or misleading statements;
• avoid infringing intellectual property rights.

We reserve the right to remove content that breaches these standards without prior notice.

21. Intellectual property

Unless otherwise stated, all intellectual property rights in the Service belong to NK Digital Limited or its licensors. This includes:

• software;
• source code;
• databases;
• recipes;
• meal plans;
• articles;
• photographs;
• illustrations;
• graphics;
• icons;
• branding;
• logos;
• trade marks;
• page layouts;
• user interface designs;
• written content;
• audio;
• video;
• documentation.

These materials are protected by copyright, trade mark and other intellectual property laws.

Nothing in these Terms transfers ownership of any intellectual property to you.

22. Licence to use the Service

Subject to these Terms, we grant you a limited, personal, non-exclusive, non-transferable and revocable licence to access and use the Service for your own personal, non-commercial use.

This licence does not permit you to:

• copy substantial portions of the Service;
• distribute our content commercially;
• modify our software;
• create derivative works;
• sublicense the Service;
• resell subscriptions;
• remove copyright notices;
• circumvent technical protection measures.

Any rights not expressly granted remain reserved by NK Digital Limited.

23. Copyright infringement

We respect the intellectual property rights of others and expect users to do the same.

If you believe material available through the Service infringes your copyright, please contact us with:

• your contact details;
• identification of the copyrighted work;
• identification of the allegedly infringing material;
• a statement explaining your claim.

Where appropriate, we may remove material while investigating reported infringements.

24. Feedback and suggestions

We welcome ideas and suggestions that help improve Simple Sustenance.

If you voluntarily submit:

• feedback;
• feature requests;
• improvement suggestions;
• ideas;
• comments;

you agree that we may use those suggestions without obligation to compensate you.

This helps us continue improving the Service for all users.

25. Third-party services and links

The Service may contain links to third-party websites, applications or services. Examples may include:

• grocery retailers;
• recipe references;
• payment providers;
• social media platforms.

These third-party services operate independently from Simple Sustenance.

We are not responsible for:

• their availability;
• their content;
• their privacy practices;
• their terms and conditions.

Your use of third-party services is governed by their own policies.

26. Apple App Store terms

If you download the Simple Sustenance app through Apple’s App Store:

• Apple is not responsible for providing maintenance or support services for the app;
• Apple is not responsible for investigating claims relating to the app;
• Apple is a third-party beneficiary of these Terms and may enforce relevant provisions against you where applicable;
• your use of the app must comply with Apple’s App Store Terms and Conditions.

Nothing in these Terms limits Apple’s rights under its App Store policies.

27. Google Play terms

If you obtain the app through Google Play:

• your use of the app must comply with Google Play’s terms and policies;
• Google is responsible for processing payments made through Google Play;
• subscription management for Google Play purchases must be carried out through your Google account.

Nothing in these Terms affects your agreement with Google regarding purchases made through Google Play.

28. Availability of the Service

We work hard to ensure that Simple Sustenance is available whenever you need it.

However, we cannot guarantee that the Service will always be available, uninterrupted or error-free.

The Service may occasionally be unavailable due to:

• scheduled maintenance;
• emergency maintenance;
• software updates;
• hardware failures;
• internet outages;
• third-party service interruptions;
• security incidents;
• events beyond our reasonable control.

We may suspend or limit access where necessary to maintain the security, stability or integrity of the Service.

Where reasonably practicable, planned maintenance will be carried out in a manner that minimises disruption.

29. Beta features

From time to time, we may release features identified as:

• Beta;
• Early Access;
• Preview;
• Experimental.

These features are provided to help us gather feedback and improve the Service.

Beta features may:

• change frequently;
• contain bugs;
• be modified without notice;
• be discontinued.

Unless required by law, Beta features are provided “as available” and may not receive the same level of support as fully released functionality.

30. Updates

We may release updates to:

• improve performance;
• enhance security;
• introduce new functionality;
• fix software defects;
• comply with legal requirements.

Some updates may be installed automatically depending on your device settings.

Continued use of the Service may require installation of the latest supported version.

We are not responsible for issues arising from the continued use of unsupported versions of the Service.

31. Suspension of accounts

We may suspend or restrict access to your account immediately where we reasonably believe that:

• these Terms have been breached;
• fraudulent activity has occurred;
• your account has been compromised;
• payment has failed;
• unlawful activity is suspected;
• continued access presents a security risk;
• required by law or regulatory authorities.

Where appropriate, we will notify you of the reason for the suspension and, where possible, provide an opportunity to resolve the issue.

Temporary suspension does not automatically terminate your account.

32. Termination

You may stop using the Service at any time.

You may also request deletion of your account in accordance with our Account Deletion Policy.

We reserve the right to terminate your access where:

• you repeatedly breach these Terms;
• you engage in fraud or abuse;
• you intentionally disrupt the Service;
• your actions expose us or other users to significant legal or security risks.

Termination does not affect any rights or obligations that accrued before termination.

Any provisions that are intended to survive termination, including those relating to intellectual property, liability, dispute resolution and governing law, will continue to apply.

33. Consumer rights

Nothing in these Terms excludes, restricts or limits any statutory rights that cannot lawfully be excluded under applicable consumer protection legislation.

If you are a consumer, you continue to benefit from all mandatory rights provided by law, including rights under the Consumer Rights Act 2015 where applicable.

Where any provision of these Terms conflicts with mandatory consumer protection legislation, the applicable law shall prevail to the extent of the conflict.

34. Disclaimer of warranties

To the fullest extent permitted by law, the Service is provided on an “as is” and “as available” basis.

While we make reasonable efforts to provide accurate information and a reliable service, we do not warrant that:

• the Service will always be available;
• the Service will be uninterrupted;
• all information will always be complete or accurate;
• every recipe or recommendation will meet your personal expectations;
• the Service will be free from bugs or errors;
• defects will always be corrected immediately.

We continually improve the Service but cannot guarantee perfection.

Nothing in this section limits any warranties that cannot legally be excluded.

35. Limitation of liability

Nothing in these Terms excludes or limits liability for:

• death or personal injury caused by negligence;
• fraud or fraudulent misrepresentation;
• any liability that cannot legally be excluded.

Subject to the above, and to the fullest extent permitted by law, NK Digital Limited shall not be liable for:

• indirect losses;
• consequential losses;
• loss of profits;
• loss of revenue;
• loss of business opportunity;
• loss of goodwill;
• loss of anticipated savings;
• business interruption;
• loss of data, except where caused by our failure to take reasonable security measures.

Our total aggregate liability arising from your use of the Service shall not exceed the total amount paid by you to NK Digital Limited during the twelve months immediately preceding the event giving rise to the claim.

This limitation reflects the nature of a subscription-based digital service and forms part of the basis on which the Service is provided.

36. Your responsibility

You are responsible for ensuring that:

• information you provide is accurate;
• your device meets the technical requirements necessary to access the Service;
• your login credentials remain confidential;
• recipes are appropriate for your dietary needs;
• ingredients are checked before consumption;
• allergy information is independently verified;
• your use of the Service complies with applicable laws.

You remain responsible for decisions made using information available through the Service.

37. Indemnity

You agree to indemnify and keep indemnified NK Digital Limited, its directors, employees and contractors against reasonable losses, liabilities, costs and expenses arising directly from:

• your breach of these Terms;
• your unlawful use of the Service;
• your infringement of another person’s intellectual property rights;
• content you upload that breaches applicable law.

This indemnity applies only to the extent permitted by applicable law.

38. Force majeure

We shall not be liable for any delay or failure to perform our obligations where caused by circumstances beyond our reasonable control. Examples include:

• natural disasters;
• severe weather;
• fire;
• flood;
• pandemic;
• epidemic;
• cyber attacks;
• widespread internet failures;
• industrial disputes;
• power failures;
• governmental action;
• armed conflict.

Where such events occur, we will make reasonable efforts to resume normal operation as soon as reasonably practicable.

39. Assignment

You may not assign, transfer or otherwise dispose of your rights or obligations under these Terms without our prior written consent.

We may assign or transfer our rights and obligations where reasonably necessary as part of:

• a company reorganisation;
• merger;
• acquisition;
• sale of assets;
• business restructuring.

Any assignment will not reduce your legal rights.

40. No waiver

If we delay or choose not to enforce any provision of these Terms, this shall not constitute a waiver of our rights.

Any waiver must be made expressly in writing.

41. Severability

If any provision of these Terms is found to be unlawful, invalid or unenforceable, that provision shall be severed.

The remaining provisions shall continue in full force and effect.

Where possible, invalid provisions shall be interpreted in a manner that most closely reflects their original commercial intent.

42. Electronic communications

By creating an account or using the Service, you agree that we may communicate with you electronically where permitted by law. These communications may include:

• account notifications;
• password reset emails;
• subscription confirmations;
• payment receipts;
• legal notices;
• changes to our policies;
• service announcements;
• security alerts;
• customer support responses.

Where your consent is required for marketing communications, we will obtain it separately and you may withdraw that consent at any time.

Electronic communications satisfy any legal requirement that communications be in writing unless applicable law requires otherwise.

43. Complaints

We aim to provide a high-quality service and welcome feedback.

If you have a complaint about the Service, please contact us first so that we have the opportunity to investigate and resolve the matter.

Please include:

• your full name;
• the email address associated with your account;
• a description of the issue;
• any relevant screenshots or supporting information.

We aim to acknowledge complaints promptly and respond within a reasonable timeframe.

44. Dispute resolution

If a dispute arises in connection with these Terms or your use of the Service, both parties agree to make reasonable efforts to resolve the matter through discussion before commencing formal legal proceedings.

Nothing in this section prevents either party from seeking urgent legal remedies where necessary to protect their rights or property.

If you are a consumer, you may also have access to alternative dispute resolution mechanisms where available under applicable law.

45. Governing law

These Terms and Conditions are governed by and interpreted in accordance with the laws of England and Wales.

If you are a consumer residing in another country, you may also benefit from any mandatory consumer protection laws that apply in your country of residence.

Nothing in these Terms removes or limits those mandatory legal protections.

46. Jurisdiction

Subject to applicable consumer protection legislation, the courts of England and Wales shall have exclusive jurisdiction to hear disputes arising from or relating to these Terms or the Service.

Where mandatory law provides otherwise, consumers may bring proceedings in the courts of their country of residence.

47. Entire agreement

These Terms and Conditions, together with the documents referred to within them, constitute the entire agreement between you and NK Digital Limited regarding your use of Simple Sustenance.

They replace any previous agreements, understandings or representations relating to the Service.

The following documents form part of this agreement where applicable:

• Privacy Policy;
• Cookie Policy;
• Refund Policy;
• Account Deletion Policy;
• Acceptable Use Policy;
• any additional policies or guidelines published within the Service.

48. Interpretation

In these Terms:

• references to “including” mean “including without limitation”;
• headings are included for convenience only and do not affect interpretation;
• singular words include the plural where appropriate and vice versa;
• references to legislation include any amendments or replacement legislation in force from time to time.

Where these Terms are translated into another language, the English version shall prevail in the event of any inconsistency, unless applicable law requires otherwise.

49. Contact us

If you have any questions regarding these Terms and Conditions, please contact us.

General support

Email: support@simple-sustenance.com

Privacy enquiries

Email: privacy@simple-sustenance.com

Website: https://simple-sustenance.com

Simple Sustenance
Owned and operated by NK Digital Limited
United Kingdom

50. Final provisions

Simple Sustenance is built to help people make healthy eating simpler, more enjoyable and more accessible.

We are committed to continually improving the Service, protecting your personal information and providing a reliable platform for meal planning, recipes and nutritional inspiration.

Thank you for choosing Simple Sustenance.

All trademarks, logos, graphics, software, recipes, meal plans, articles, photographs, designs and other intellectual property displayed within the Service are owned by or licensed to NK Digital Limited unless otherwise stated.

No part of the Service may be reproduced, distributed, modified, stored, transmitted or otherwise used for commercial purposes without our prior written permission, except where expressly permitted by law.

Schedule 1 – Definitions

For the purposes of these Terms:

• Account means a registered Simple Sustenance user account.
• AI means artificial intelligence technologies used within the Service to generate personalised content and recommendations.
• App means the Simple Sustenance mobile application available for supported devices.
• Content means all text, recipes, articles, graphics, photographs, videos, software, meal plans, shopping lists, nutritional guidance and other materials made available through the Service.
• Service means the Simple Sustenance website, mobile applications and all associated services.
• Subscription means a paid plan providing access to premium features.
• User, you or your means any individual or organisation using the Service.
• Website means the official Simple Sustenance website and any associated domains operated by NK Digital Limited.